Healthcare

A Complete Social Media Management Platform for Healthcare Organisations

See how NHS and private health care organisations use social media to raise awareness, deliver consistent and quality communications, and improve customer the experience.

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Six Key Benefits & Capabilities

Provide social media users with secure login details to create and publish new content in a secure and controlled way.
Effectively manage inbound questions and enquiries by automatically routing messages to the right people, and maintain a complete record of all activity.
Protect your brand reputation using smart dictionaries to moderate and control inbound and outbound content across different social networks.
Evaluate the performance of all outbound content and campaigns, and team performance and response times to inbound messages via powerful analytics.
Use social listening to identify customer engagement opportunities, and monitor conversations about the organisation, events or other keywords.
Manage crisis situations by automatically pausing all scheduled content, and allowing the response team to post alerts across multiple accounts.

Three Key Platform Features

Brand Reputation

Keep control of what people are saying about your brand 24/7, and ensure consistent on-brand communications and customer service experiences.

Engagement

Deliver campaigns, shape great content and promote the best practice. Focus your time and effort where it matters most – on speaking to and engaging with prospects and customers.

Compliance

The most advanced compliance features, including social media archiving and policy management to ensure your organisation meets the rigorous demands of industry regulation.

“Where there are incidents throughout the day it is really easy with the central control in CrowdControlHQ to publish a Tweet or post a message on Facebook and to plan Tweets at weekends. The management team takes social media very seriously and supports it as a communication channel.”

Digital and Media Services ManagerCheshire Fire & Rescue Service

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